London Living Loves: Underbelly Festival At Earls Court

Every year we look forward to the return of the giant purple upside down cow to Earls Court, as it marks the start of a summer filled with entertainment from London’s favourite urban festival, Underbelly.  

Offering the best shows in London, delicious street food and beautiful outdoor bars - Underbelly really is a fantastic day out - and there is something for everyone, old and young alike. You can find circus acts, cabaret, theatre and comedy all under one roof - or should we say ‘udder’.

Read on for everything you need to know about our favourite summer festival 

When did Underbelly start?

Directors Ed Bartlam and Charlie Wood founded Underbelly in 2000. It is a British-based entertainment company dedicated to promoting, presenting and producing a diverse line-up of acts. When they started Underbelly in 2000, Bartlam was still a student at the University of Edinburgh. Last year, the company sold more than 1.3 million tickets internationally.

Charlie Wood and Ed Bartlam outside the Udderbelly venue. Photo: David Jensen

When did the Underbelly Festival come to London?

The Underbelly Festival started in London, in 2009 at Southbank. By 2015, the festival had extended to 15 weeks and in 2019, it was a 26-week long festival. 

Why an upside down purple cow? 

The purple cow logo was inspired by the original venue being based on Cowgate in Edinburgh. The design was chosen when Underbelly teamed up with Smirnoff, after many rejected logo designs, their designer inadvertently doodled a cow that was upside down and hey presto!

How long will Underbelly run for at Earls Court?

In Earls Court, Underbelly’s iconic Upside Down Purple Cow tent and cultural hub, ‘Udderbelly’ will preside over an action-packed outdoor space.  Revellers can while away the day dropping into Circus Abyssinia, Unfortunate and more live shows, from comedy to circus to cabaret, and soak up the rays at one of the venue’s bars. Tarquin’s Cornish Gin will provide a much-needed watering hole alongside Mardi’s beer bar and a string of the finest independent food stalls.

The Festival’s summer events are running at Earls Court, on the former Earls Court 2 Exhibition Centre site, from 5th May – 16th July 2022. 

Earls Court Opening Times: 

Monday - closed

Tuesday - 4pm - 11pm

Wednesday - 4pm - 11pm

Thursday - 4pm - 11.30pm

Friday - 12pm - 11.30pm

Saturday - 12pm - 11.30pm

Sunday - 12pm - 11pm

Which show did we see at Underbelly?

This summer we were lucky enough to get tickets to see Circus Abyssinia  perform. The show delved into the rhythms and roots of Ethiopia's rich musical and artistic traditions to weave its story through death-defying tricks, and feats of juggling, clowning and contortion, all performed to the irresistible beats of Ethiopian song. 

It was great family-friendly entertainment which left the little ones in the audience wide eyed and agog at the super hero-like displays of incredible strength and balance. The cultural aspect of the show was also fascinating for children aged 5 and above. 

What else can we see at Underbelly Earls Court this July?

Currently the Underbelly Festival is in full swing at Earls Court with the iconic upside-down purple cow taking centre stage with jaw-dropping circus acts, comedy shows that will leave you crying with laughter, and entertainment for all the family. 

Here’s the programme of upcoming Underbelly Earls Court events:

Mama G's Story Time Roadshow

Everyone's favourite panto dame," (Metro) is back at Earl's Court with more stories, for the whole family, about being who you want and loving who you are!

GENRE: Family

DURATION: 60 minutes

DATES: 09 - 10th July

ADVICE: 4+

PRICE: Tickets from £14.00 

https://www.underbellyfestival.com/events-display/mama-g

Unfortunate: The Untold Story of Ursula the Sea Witch

Disney villain. Octo-woman. Plus-size icon. 

GENRE: Theatre

DURATION: 120 minutes including an interval

DATES:  21 June - 16 July

ADVICE: Strobe lighting, Haze. Partial Nudity. Strong language/swearing. Age Category: 16+ Age Category Type: Recommended Babes in Arms: Babies do not require a ticket - Children under 2 years

PRICE: Tickets from £23.50 

https://www.underbellyfestival.com/events-display/unforunate-the-untold-story

Laura Davis - Work in Progress

One of the strongest, most distinctive comedy voices around.

GENRE: Comedy

DURATION: 120 minutes including an interval

DATES:  15th July

ADVICE: 16+

PRICE:Tickets from £140

https://www.underbellyfestival.com/events-display/Laura-Davis

Bilal Zafar - CARE - Fringe Preview

Bilal Zafar's brand new show about how he spent a year working in a care home for very wealthy people.

GENRE: Comedy

DURATION: 60 minutes

DATES:  24th June

ADVICE: 12+

PRICE:Tickets from £150

https://www.underbellyfestival.com/events-display/bilal-zafar-care

COLOSAL

Patrick McPherson dives into love stories and morality in Colossal.

GENRE: Theatre

DURATION: 60 minutes

DATES:  16th July

ADVICE: (12+) - Strobe lighting, Strong language/swearing

PRICE:Tickets from £140

https://www.underbellyfestival.com/events-display/colossal

Elf Lyons

Get a glass of Red Rum, bring your pal Tony and laugh with Elf forever and ever. It will be a Misery if you can’t come. Directed by Leland Gaunt.

GENRE: Comedy

DURATION: 60 minutes

DATES:  1st July

ADVICE:16+, Themes of horror, body horror, assault, murder

PRICE:Tickets from £14

https://www.underbellyfestival.com/events-display/elf-lyons

Eme Essien: Flat Shoes In The Club - Fringe Preview

An hour of character comedy from award winner Eme Essien

GENRE: Comedy

DURATION: 60 minutes

DATES:  8th July

ADVICE:16+

PRICE:Tickets from £14

https://www.underbellyfestival.com/events-display/elf-lyons

Emmanuel Sonubi - Fringe Preview

Sonubi has garnered himself a reputation as the 'one to watch out for'

GENRE: Comedy

DURATION: 60 minutes

DATES:  2nd July

ADVICE:12+

PRICE:Tickets from £15

https://www.underbellyfestival.com/events-display/emmanuel-sonubi

Jenny Bede: The First Pregnant Woman in the World - Fringe Preview

Jenny jokes and sings her pregnant experience to life

GENRE: Comedy

DURATION: 60 minutes

DATES:  25th June

ADVICE:14+ - Strong language/swearing

PRICE:Tickets from £14

https://www.underbellyfestival.com/events-display/jenney-bebe

Michelle Shaughnessy - Fringe Preview

The ideal ladies night out! 

GENRE: Comedy

DURATION: 60 minutes

DATES:  9th July 

ADVICE:14+ 

PRICE:Tickets from £14

https://www.underbellyfestival.com/events-display/michelle-shaughnessy

What’s Next For Underbelly?

After the purple cow has left its Earls Court location,  she will be mooo-ved up to Edinburgh for Underbelly at the Edinburgh Fringe, which will run from the 3rd – 29th August. 

The Edinburgh Fringe is the largest arts festival in the world, and in 2000 was the birthplace of Underbelly. The Underbelly 2022 programme will include La Clique, The Gruffalo, The Giant, and the Mermaid with Julia Donaldson, Abandoman, Circus Abyssinia: Tulu, and more.

Tickets for Underbelly at the Edinburgh Fringe are on sale now.

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